Rockstar Games Expanding Grand Theft Auto 6 into a Metaverse Experience
Rockstar Games is reportedly in talks with top creators from Fortnite, Roblox, and dedicated GTA content creators to transform Grand Theft Auto 6 into more than just a game—it could be the next big metaverse experience.
Potential Evolution of GTA Franchise
Instead of just being a sequel, GTA 6 might become a creator-driven platform, allowing users to design custom experiences within the game.
Rockstar’s Plan for GTA 6
- Creators may be able to modify the game’s world and assets, integrating their own intellectual property.
- This could involve in-game branding similar to Roblox and Fortnite.
Benefits for Creators
While talks have been open-ended, it’s uncertain if creators will be able to monetize their work in GTA 6 beyond exposure in the popular franchise.
Possibility of Real-World Brands
With a rumored $2 billion production cost for GTA 6, Rockstar might consider incorporating real-life advertisers into the game, aligning with a UGC-driven approach.
Impact on GTA Online
The metaverse-style approach could potentially impact GTA Online, with a hybrid revenue model combining subscription fees and item sales.
Release Date
GTA 6 is expected to launch in Fall 2025 for PlayStation 5 and Xbox Series X/S, with a PC version following in early 2026.
With the rise of UGC-driven gaming, the transformation of GTA 6 into a metaverse experience could be the franchise’s most significant evolution yet.
