New Blockchain Gaming and Entertainment Venture by Lotte Group
South Korea’s Lotte Group is venturing into the blockchain gaming and entertainment industry with a groundbreaking project. At CES 2025, the conglomerate unveiled its plan to utilize the Arbitrum network to drive its innovative initiative, the Lotte Caliverse.
The Caliverse: A Next-Gen Web3 Experience
The Lotte Caliverse sets itself apart as a unique metaverse, powered by Epic Games’ Unreal Engine 5 to deliver a cutting-edge 3D virtual world that seamlessly integrates shopping, gaming, and entertainment. Here are some key features that distinguish it:
- Global Brands in a Virtual Mall: Shoppers can explore digital stores showcasing renowned brands like Givenchy, MCM, and Tomorrowland, with the convenience of real-life product delivery.
- Concerts and Events: Enthusiasts of K-Pop and EDM can participate in virtual concerts featuring global stars such as NMIXX and DJ Alok.
- Interactive Gameplay: Users can engage in various activities like dance-offs and battling alien invasions within games like Caliverse: Invasion, with the future prospect of creating their own games on the platform.
Kima Kim, CEO of Caliverse, expressed the vision for the platform, emphasizing the integration of Lotte’s retail expertise to offer exceptional experiences to millions of users.
Why Arbitrum Stands Out
Arbitrum, a Layer 2 Ethereum network, boasts impressive speed and scalability, making it an ideal choice for Lotte’s Caliverse project. Steven Goldfeder, CEO of Offchain Labs, highlighted the network’s high-performance capabilities, ensuring seamless on-chain transactions and enhancing the overall gaming experience.
Debut at CES and Technological Advancements
At CES 2025, Lotte showcased the advanced features of Caliverse, including:
- Glasses-Free 3D App: Immersive visuals without the need for additional hardware.
- Real-Time AI Technology: Enhanced gameplay mechanics for a more realistic experience.
The official launch of the app, along with a 3D film experience, is scheduled for mid-2025.
Expanding the Arbitrum Ecosystem
The Arbitrum network has witnessed significant growth, particularly in the gaming sector, with a substantial increase in game titles and network chains. Lotte Caliverse is poised to leverage these network effects for its benefit.
John Park, Head of Korea at the Arbitrum Foundation, expressed optimism about the partnership with Lotte, recognizing the company’s commitment to innovation and the potential for Arbitrum to drive their future endeavors.
Revolutionizing Retail and Gaming
Lotte’s foray into blockchain-based entertainment and retail signifies a shift towards redefining user interactions in these sectors. With a diverse portfolio of businesses, Caliverse will showcase subsidiaries like Lotte Duty-Free, Lotte HiMart, and Lotte Cinema, providing a comprehensive experience for users.
The platform’s narrative unfolds on New Earth, a planet rich in Calium, driving innovation and exploration as players shape civilizations and embark on adventures.
What Lies Ahead
The Lotte Caliverse is now live and available for download on its website. Throughout 2025, users can anticipate new features and content drops. To fully enjoy the experience, here are the recommended PC specifications:
- OS: Windows 10 or later
- Processor: AMD Ryzen 9 5900X or Intel Core i9-10900K
- Memory: 32GB
- Graphics: GeForce RTX 3060 Ti (8GB)
With the power of Arbitrum, the Lotte Caliverse aims to redefine web3 experiences by seamlessly integrating gaming, shopping, and social interactions.