GAMEE Launches Tokenized Advertising Platform: GAMEE AdNetwork
GAMEE, a subsidiary of Animoca Brands, has recently introduced a tokenized advertising platform called GAMEE AdNetwork. This new platform is set to enhance the credibility of the gaming platform within the community. Powered by GMEE token, GAMEE AdNetwork leverages the vast reach of GAMEE, which boasts over 100 million registered users and more than 2 billion monthly impressions. The aim is to revolutionize the value and impact of digital advertising.
A Unique Approach to Advertising and User Engagement
GAMEE AdNetwork focuses on user engagement and equitable value distribution by rewarding users for interacting with advertisements. Users can also earn rewards for completing tasks and viewing content. Bozena Rezab, the co-founder of GAMEE AdNetwork, highlights the platform’s ability to attract advertisers with its established audience of over 100 million registered users right from the start. This creates immediate value for advertisers and paves the way for a decentralized advertising ecosystem.
Unique Features of GAMEE AdNetwork
- Community-Owned Ad Space: Advertising spaces in GAMEE AdNetwork can be tokenized and sold in NFT form against GMEE tokens, allowing token holders to have true ownership and participate in the advertising ecosystem.
- Quality and Reputation Layer: User activity is tracked through on-chain activity tracking, rewarding engaged users and improving ad campaign performance.
- Performance-Based Model: Advertisers only pay for completed actions, ensuring meaningful outcomes.
- Engagement-First Experience: Users receive incentives for interacting with ads, promoting a gamified engagement approach.
GAMEE’s CEO, Martin Zakovec, emphasizes the platform’s commitment to distributing advertising value more fairly and equitably in the Web3 era.
Early Successes of GAMEE AdNetwork
The launch of AdNetwork has garnered positive responses from the community, with notable achievements during the testing phase:
- 300,000 new users onboarded to Bitget in three days.
- 280,000 Moca IDs activated over eight days.
- Successful campaigns executed for brands like JetTon, OKX Racer, and Forbes.
Enhancing GMEE Token’s Utility With the Launch
The introduction of AdNetwork not only enhances the functionalities of GMEE token but also introduces new utilities:
- GMEE tokens required to purchase ad space.
- Members can trade tokenized ad space NFTs using GMEE.
- Publishers and advertisers can create new revenue systems by tokenizing ad space.
- All marketplace transactions are conducted in GMEE.
GAMEE has also formed strategic partnerships with industry-leading tech providers and plans to feature ads from popular web3 games and platforms to ensure rapid scalability and prominence in the industry.
As GAMEE AdNetwork continues to evolve, it aims to create a more equitable and fair system for all stakeholders involved.
